gala bingo
gala bingo
tv | mnemonic | social | radio |
tv | mnemonic | social | radio |
how d’ya follow a pitch-winning BOSS campaign?
Bring more bingo BOSSness to Britain’s screens with a new BOSS squad taking on the everyday in a BOSS way.
tv
One of my fave bits of this project was working on their new mnemonic.
the people who made this BOSS
Agency: Antidote
Creatives: Me, Christina Worman, James Briggs
Creative Director: James Briggs
CCO: Tim Ashton
TV Director: Chris Balmond
Social Directors: Chips
social
We actually made two sets of social films for this campaign, but my fave were these: The Boss Offs
radio
I wrote an estimated gazillion radio ads for Gala
before FINALLY they chose one. And then we made it!
And then they canned it. Funny old world, ennit?