gala bingo
gala bingo
tv | mnemonic | social | radio |
tv | mnemonic | social | radio |
how d’ya follow a pitch-winning BOSS campaign?
Bring more bingo BOSSness to Britain’s screens with a new BOSS squad taking on the everyday in a BOSS way.
tv
One of my fave bits of this project was working on their new mnemonic.
social
We actually made two sets of social films for this campaign, but my fave were these: The Boss Offs
radio
I wrote an estimated gazillion radio ads for Gala before FINALLY they chose one. And then we made it!
And then they canned it. Funny old world, ennit?
the
people
who
made
this
BOSS
Agency: Antidote
Creatives: Me, Christina Worman
Creative Director: James Briggs
CCO: Tim Ashton
TV Director: Chris Balmond
Social Directors: Chips
